Fortify Toothpaste (5 Pack)
Fortify Toothpaste (5 Pack)
Infused with Remineralizing Hydroxyapatite
Awarded "Best Toothpaste" by GQ.
Call in the reinforcements: protect, strengthen, and restore your teeth—no fluoride needed. Great for sensitive teeth, hydroxyapatite supports the remineralization of tooth enamel.
3545 in stock
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WHAT’S INCLUDED
WHAT’S INCLUDED
THE ESSENTIALS
THE ESSENTIALS
- Great for sensitive teeth. Restore and remineralize your teeth naturally, with hydroxyapatite.
- It's vegan, non-toxic, and fluoride-free.
- Only simple, natural, premium, clean ingredients.
- No chemicals, no harsh abrasives, and no artificial flavors, colors, or preservatives.
- Responsibly made in the USA.
- Clean & fresh taste. Our fresh mint flavor is purely organic, achieved by combining organic spearmint, organic peppermint, and organic menthol.
- Our unique sugarcane tubes are BPA-free and carbon neutral.
- Each tube contains 3.4 oz. (96.4g) of toothpaste.
INGREDIENTS
INGREDIENTS
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Estimated delivery: Apr 18 - Apr 22
A COAT OF ARMOR FOR YOUR ENAMEL

NATURAL & ORGANIC

REMINERALIZE & PROTECT

VEGAN

SLS-FREE

SAFE & GENTLE

FLUORIDE-FREE

MADE IN THE USA

CRUELTY-FREE

Remineralize and revitalize— without Fluoride.
There’s a better, non-toxic alternative to fluoride, and our body creates it naturally: hydroxyapatite. This safe compound is scientifically proven to outperform fluoride in its tooth-protecting power, and has been widely used abroad for decades.

Safeguard your sensitive smile.
Relief for sensitive teeth is within reach. Unlike fluoride, Hydroxyapatite penetrates into the root of your teeth, healing it from within, and building up a protective barrier against sensitivity and tooth decay.

Supremely clean ingredients, supported by science.
Formulated from a special blend of nature’s proven powerhouse ingredients, our remarkably clean toothpaste with hydroxyapatite is completely vegan, non-toxic, and free from harmful additives.
ANSWERS TO SOME POPULAR QUESTIONS:
What is hydroxyapatite?
What is hydroxyapatite?
Hydroxyapatite is a naturally-occurring calcium that makes up 90% of your teeth’s enamel. For that reason, it’s what they call biocompatible, which means your body recognizes it, and absorbs it safely. Outside of the US, it’s been well-known as a safer, better, alternative to fluoride for decades.
Is Fortify toothpaste good for sensitive teeth?
Is Fortify toothpaste good for sensitive teeth?
Yes! Because our toothpastes are free of harsh chemicals and harmful abrasives, all of our formulas are safe sensitive teeth. We especially recommend our Fortify Toothpaste for those with sensitive teeth—it’s infused with hydroxyapatite to help repair enamel and provide relief against sensitivity.
Does Better & Better toothpaste contain fluoride?
Does Better & Better toothpaste contain fluoride?
Not today. All of our toothpastes are fluoride-free. If you're looking for fluoride, consider our Fortify Toothpaste with better-than-fluoride natural hydroxyapatite.
Can I recycle your toothpaste tube?
Can I recycle your toothpaste tube?
Our unique tubes are made from sugarcane. They are BPA-free and carbon neutral. And yes, they can be recycled—however, before tossing them in your recycling bin, please check with your town or local recycling facility.
Can I try the toothpaste before I purchase?
Can I try the toothpaste before I purchase?
We do not have samples to try before you buy. If you have any questions, please reach out to us via chat or at support@betterandbetter.com.