Natural Floss in Glass Jar
$12.99
Purity Toothpaste
Naturally Whitening. Clean. Organic. Brush better with the friendliest vegan, natural, and clean ingredients you recognize—and are superior in cleaning to the chemicals you’re used to.
Pack Quantity: 2-Pack
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Oct 16 – Oct 20
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Key Features
- Fluoride Free. Vegan. Cruelty Free. No Hydroxyapatite.
- Only simple, natural, premium, clean ingredients.
- No chemicals, no harsh abrasives, and no artificial flavors, colors, or preservatives.
- Clean & fresh taste. Bettermint, our signature soft mint flavor combination is purely organic.
- Responsibly made in the USA.
- Our sugarcane tubes are BPA-free and carbon neutral.
- Each tube contains 3.40 oz. (96.4g) of toothpaste.
Product Benefits
Formulated with organic coconut oil (a silky base rich in lauric acid), baking soda (sodium bicarbonate) for gentle stain lifting, xylitol to disrupt plaque buildup, and organic peppermint, spearmint, and menthol for flavor.
Ingredients
Deionized Water (Aqua), Organic Vegetable Glycerin, Calcium Carbonate, Organic Xylitol, Sodium Cocoyl Glutamate, Cellulose Gum, Organic Cocos Nucifera (Coconut) Evaporated Water, Organic Cocos Nucifera (Coconut) Oil, Organic Mentha Spicata (Spearmint) Oil, Organic Agave Tequilana (Blue Agave) Extract, Organic Mentha Piperita (Peppermint) Oil, Sodium Bicarbonate (Baking Soda), Organic Stevia Rebaudiana Leaf/Stem Extract, Xanthan Gum, Leuconostoc/Radish Root Ferment Filtrate, Organic Menthol, Sodium Chloride (Salt)
Complete the Routine
AS SEEN IN
“The kind of toothpaste that might make your enamel wonder why vitamins weren’t part of brushing all along.”
Quality you can trust, in every brush
Dentist-formulated
Created with dentists
for everyday care.
Vegan
Made without animal-
derived ingredients.
SLS-Free
Free from harsh foaming
agents.
Fluoride-Free
Clean formula without
added fluoride.
BPA-Free
Made without BPA for
everyday peace of mind.
Cruelty-Free
Never tested on animals,
ever.
The key ingredients behind Purity
Calcium Carbonate
Say farewell to coffee and red wine stains. Get the plaque off, whiten, and polish your teeth with this USDA-approved gentle scrubber.
Radish Root
Derived from delicious radishes, it's nature's safe antimicrobial and our preferred natural preservative.
Organic Peppermint
A more powerful mint for a cool feel and fresh breath scent.
Sodium Cocoyl Glutamate
Say no to SLS and hello to this natural cleanser and mild foaming agent made from coconut or palm kernel oil.
Organic Xylitol
Found in fruits, vegetables, and birch trees, it gives a touch of natural sweetness and relieves dry mouth. Research suggests that it can prevent tooth decay by fighting cavity-causing bacteria and plaque creation. BETTER TIP: While good for you, it's not good for your canine best friend.
Organic Menthol
Naturally derived from mint, it boosts our fresh flavor and cool-breath sensation.
Just brush-brush-brush.
Get a cleaner clean and brighter smile every day with gentle scrubbers and vegan ingredients. Our Fresh Mint flavor is a combination of organic spearmint, peppermint, and menthol—sure to leave your mouth cool and breath fresh.
A better tube
for the planet
Made from sugarcane, the tube is BPA-free, carbon neutral, and recyclable where local facilities accept it.
A pure formula for your pearly whites
Feature
Other toothpastes
Fluoride-Free
Hydroxyapatite-Free
SLS-Free
Vegan
Cruelty-Free
Organic mint oils
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