Purity Toothpaste 2-Pack

Purity Toothpaste 2-Pack

$27.99
$27.99 $29.98

Naturally Whitening. Clean. Organic.

Brush better with the friendliest vegan, natural, and clean ingredients you recognize—and are superior in cleaning to the chemicals you’re used to.

Choose: 2-Pack
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NATURAL & ORGANIC

VEGAN

SLS-FREE

SAFE & GENTLE

FLUORIDE-FREE

MADE IN THE USA

CRUELTY-FREE
Better & Better

A pure formula for your pearly whites

Purity’s gentle, coconut-derived foam cleans without harsh detergents like SLS, while a refreshing trio of organic spearmint, peppermint, and menthol leaves your mouth feeling crisp and clean.
Better & Better

Just brush-brush-brush.

Get a cleaner clean and brighter smile every day with gentle scrubbers and vegan ingredients. Our Fresh Mint flavor is a combination of organic spearmint, peppermint, and menthol—sure to leave your mouth cool and breath fresh.

 OUR INGREDIENTS
Better & Better

Why vitamin D + calcium in toothpaste?

Your enamel is about 90% hydroxyapatite, a mineral your body builds from calcium. Every day, acids from food and drinks pull a little of that mineral back out. Fortify is designed to help put it back.

Vitamin D does the directing. It stimulates the natural process that pulls calcium and hydroxyapatite into your teeth. The calcium and micro-hydroxyapatite in Fortify are the raw material. Together they help remineralize enamel and prevent cavities, no fluoride needed. No one else does this.

And because the mouth is highly absorbent, every two-minute brush delivers a daily microdose of vitamins right where your smile needs it. Think of it as a coat of armor for your enamel.
Better & Better

Clean teeth, clean planet

Sustainable from start to finish—our BPA-free, carbon-neutral sugarcane tubes are recyclable. Check your local guidelines to dispose of them responsibly.

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These statements have not been evaluated by the Food and Drug Administration (FDA). This product is not intended to diagnose, treat, cure or prevent any disease.